Skip to product information
1 of 1

Delivers Mid March

Flodesk Soft Sell Workflow

Flodesk Soft Sell Workflow

Lead Gen + Welcome Sequence

Regular price $149.00 USD
Regular price $199.00 USD Sale price $149.00 USD
Preorder Discount Sold out
Shipping calculated at checkout.

A gentle, intentional way to warmly welcome new subscribers and introduce them to your world—sans cringe. This non-coercive Flodesk funnel nurtures real connections, prioritising storytelling, value, and consent-based marketing.

✿ Lead-gen workflow w/ 2 email designs
✿ Welcome workflow w/ 3 emails designs

How it works

¹ You'll instantly be sent an email from me with a link to the workflow templates

² It will include a how-to video so you can get the most out of the designs

³ If you don't have a Flodesk account yet, this template will also give you 50% off your first year.

Part-Pay

Pay in ④ Instalments

Zip.co Single-Use Card 🔗→
Afterpay Plus Card 🔗→
Klarna Chrome Extension 🔗⟶
• or Klarna App 🔗⟶

May not be available for all countries! This may help if you feel your current setup is holding you back from conversions <3

Tell me more!
  • Gorg design

  • Strategy & Flow

  • Copywriting

  • DONE & Ready to tweak!

Ghosting your own email list?
Let’s Change That.
(Sans Ick)

With built-in automation, clear next steps, and plenty of breathing room, this sequence helps you grow an engaged, aligned audience that actually wants to hear from you.

Non-Coercive Marketing

The Soft Sell Vs. The Hard Sell

✿ Always providing value

Even when you’re selling, you’re serving.

✿ Connection 1st, selling 2nd

Genuine connection is the solopreneur pipeline to transactions. If you're on my website, you're probably intuitive, highly passionate, neurodivergent, hyper-creative. You give a shit about story. Lean into that the ways that big brands can't.

✿ 3 days between emails

Because no one likes being love-bombed. Soft selling builds trust over time. Coercion might get short-term sales, but trust builds a long-term brand.

✿ Low-pressure copy

People don’t like being manipulated ¯\_(ツ)_/¯ Shocking, right? Ethical marketing attracts people who want to be there. No fake urgency, we keep things invitational.

✿ Making their OUT clear

Easy unsubscribe, no guilt trips. An email list full of ghost subscribers isn’t a flex. High engagement trumps high numbers.

✿ Transparent next steps

Inbox anxiety is real. When we sign up to stuff, we fear we're opening ourselves up to daily (or worse) emails.

Instead, we're upfront about what's around the corner. Then, if they want to take action, they’ll know exactly how.

✿ Respect energy & capacity

People sign up with the best intentions, but life happens. This sequence gives them space to engage on their terms.

✿ Designed for solopreneurs

Hard selling feels awful when YOU are the brand—this lets you sell in a way that feels natural.

Automations take work off your plate and you can chill knowing your email list is nurtured on autopilot, freeing you up for the fun stuff.

¹ Automations = Freedom

You know you 'SHOULD' be emailing your list, but every time you sit down to write, you second-guess yourself. What if you’re annoying? What if you’re sending too much? Or not enough? What if you just… don’t send anything at all?

² Much easier than newsletters

They ensure you actually show up — without the stress of figuring out what to send.

³ Everyone gets the 101 info

You're not relying on people seeing your newsletters and posts. Everyone who signs up gets the foundational information you want everyone to know about you and your offerings.

⁴ It's Time To Show Up & Be Seen, Honey

They help you stay visible (without being annoying). A consistent presence keeps you top of mind—without spamming.

⁵  The key to selling is warmth

Lead gen + welcome sequences warm up potential customers before you sell, making conversions easier. Aiming for volume is a back alley method that stuffs up your reputation.

⁶ Don't rely on your about page alone

These emails give you space to tell your story, share your offers, and let people opt in (or out) in a way that feels natural.

⁷ Better data, better decisions

Automations let you track what’s working (and what’s not) so you can refine your approach.

  • Direct from Flodesk HQ
    My Templates?
    "World Class"

    Yeah, that's an unapologetic flex right here. I was an early adopter of Flodesk when they launched and I've been fangirling ever since.

    Because of this, I've created clever ways to get the most out of their UX so you can create truly unique, unboring email designs to WOW your people.

My Offerings:

My Offerings:

My Offerings:

¹ Squarespace Template

Designed to scale and WOW Your People ™️. Find me a cuter, more attention-seeking template with as many pages and modern features as this baby???

Take a look →

² Shopify Theme

No more FOMO. I created the antidote to fugly, template-y Shopify themes that ~has it all~. Watch the tour, blow your mind:

Level Up →

³ DIY Your Brand

'Step Zero' of your website design journey. Follow my process to refresh or build your branding assets.

Dreams > Reality →

⁴ Daily + Hourly Design

Design magic, created fast. These slots come and go — take advantage while they're there.

Let me work magic →

⁵ Strategy + Support

With solopreneurship comes feels and overwhelm. Lame. I love helping - I'll be your therapist and consultant in one!

Let's Talk It Out →